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Trish Carlson
Marketing and Interactive Professional

I am a marketing communications and web professional with 14+ years of experience leading cross-functional business and creative project teams to conceptualize and build websites and campaigns leveraging research and insights to develop strategies and concepts that resonate with end users. I have expertise in graphic design, web design and development, customer and end-user research, e-mail, social media, and event management focused on building brand equity, customer loyalty, and improving relationships and results.

What I Do
I bring value, innovation, and growth to your business

I possess excellent organizational skills and have a proven record of communications, design, and managing projects on time, within budget. I utilize effective interpersonal skills to build rich and honest relationships with employees, customers, vendors, and business partners. I am positive, self-motivated, versatile, and able to function well under tight deadlines.


Leadership. Technology. Communications.

  • Creative Solutions Developer
  • Marketing Strategies & Campaigns
  • Corporate Communications
  • Collaborative Team Leadership
  • Relationship & Team Building
  • Product Positioning & Branding
  • Web Content Management
  • Graphic Design (CS5)
  • Brand and Style Management
  • Copywriting & Editing
  • Focus Groups & Surveys
  • End User Research & Implementation
  • Web Design and Management
  • Web Development and Planning
  • Collateral Development/Management
  • Print Design & Production
  • Event Planning & Management
  • Project Management
  • B2B, B2C, & Employee Communications
  • Strategic Innovative Thinker


Current. Inquisitive. Rapid adapter.

My technology skills include Adobe CS5 (Illustrator, Photoshop, Acrobat, InDesign, Flash, Dreamweaver, Fireworks), MS Office (Word, Access, Excel, PowerPoint, Outlook, Visio, Expression), HTML, CSS, some SEO, FTP, Content Management Systems, Constant Contact, Web Trends, DeepMetrix, Google, Facebook, Twitter, and LinkedIn.


Always learning.

Augsburg College, Minneapolis, MN. (2011 - Present).
M.A. Leadership/MBA Program: 5 MBA courses left. (3.87 GPA)

Augsburg College, Minneapolis, MN. (2009).
B.A. Communications.

University of Minnesota
Drawing, color theory, 3-D design, technical writing, fashion design, illustration, textile design, Video writing, production, editing. Transferred to Augsburg College.

Minnesota Film Board.
Clinics on film production and writing.

American Film Institute, Los Angeles, California.
Certificate: Film Production, Screen Writing.

American Institute of Design, Paris, France.
Certificate: Fashion Design.


corporate and nonprofit

Independent Contractor/Consultant
Twin Cities, Minnesota, 2012 to Present
Design, development, marketing, and deployment of communications, collateral, and corporate websites for various companies.

EBay Store: Joyfulmoon
Twin Cities, Minnesota, 2012 to Present
Owner/Operator successful resale clothing and jewelry design operation on EBay and Etsy.


St. Paul, Minnesota, 2008 to 2012
Marketing Communications & Web Specialist
Developed and implemented a new website design and content resulting in a 200% increase in usage over one year. Created e-campaigns, and produced events that helped increase sales to an all time record level. Produced four successful 50th Anniversary events at both Target Field and Miller Park coordinating 50 vendors and attracting over 800 customers, resulting in over 300 actionable quality leads. Responsible for planning and executing the corporate marketing budget of $350,000.00. Responsibilities included marketing management, sales communications, customer and vendor communications, graphic design, brochure design, ad design, direct mail, e-campaigns, presentations, collateral design, event producer, corporate communications, brand coordinator, web design, webmaster (internet & intranet), social media.

RLK Incorporated
Minnetonka, Minnesota, 2003 to 2008
Marketing Communications & web Specialist
Sales and marketing communications design including brochures, proposals to RFQs, press releases, ads, direct mail, newsletters, presentations, video, marketing plan, collateral, event communications, branding coordinator, vendor selection and management, web design, webmaster (internet & intranet), website planning, design and development, interactive marketing.

Dunwoody College of Technology
Minneapolis, Minnesota, 2001 to 2003
Marketing Communications & Web Specialist
Web design, webmaster, website planning, website design and development, internet marketing, sales and marketing communications including direct mail, newsletters, presentations, annual report, radio, collateral, event communications, branding coordinator, vendor selection and management, technology team.

Minneapolis, MN and Louisville, CO, 1995 to 2001
Webmaster '' & ‘’
Four years’ experience handling all aspects of three Web sites (Internet, Intranet, and Extranet) including design, ecommerce, content management, style guides, and project management. Supervised two employees and various interns.

Sr. Marketing Specialist/Web Designer/Content Manager
for '' and three internal sites including: networking products, channel marketing, direct sales, product marketing, professional services, HR. Successfully completed various projects for including channel marketing, product marketing, networking online store.

Recent Posts

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Trish Carlson Resume
Interactive & Marketing Communications
web, design, marketing, communications
what people say



research, plan, design, launch, manage.
research, planning, execution, results
Graphic Design
Web, Collateral, e-mail, ads, logos
Planning, management, success



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